About Us
Born from the Water. Built by Hand. Made in Hawaii.
Campania Lures started the way the best things do — not with a business plan, but with a passion. What began as a hobby in Pearl City, Hawaii back in 2014 slowly grew into something bigger: a community of fishermen who believed that the best lures aren't mass-produced in a factory — they're handcrafted by someone who actually fishes.
That's us. And that's always been us.
Handmade/Hand Painted in Hawaii, Every Single One
Every Campania lure — from our Oama Divers and Munchies to our Bloodworms, Grubs, and beyond — is handmade/hand painted right here in Hawaii. We pour the time, care, and local knowledge into each one because we know what's at stake when you're out on the water. These aren't just lures. They're the result of years of fishing Hawaii's reefs, shores, and open waters, and learning what actually works.
Our lures are designed for the species and conditions that Hawaii anglers know best — papio, ulua, menpachi, and more. Whether you're throwing from the shore or working structure offshore, Campania lures are built to perform where it counts.
Built by Fishermen, for Fishermen
We're proud to be part of a tight-knit fishing community that spans Hawaii and beyond. With over 29,000 followers on Instagram and thousands more across Facebook and YouTube, Campania Lures has grown into more than a brand — it's a gathering place for people who love the sport, respect the ocean, and want gear they can trust.
Our YouTube channel features real fishing content from real anglers. Our customers leave honest reviews because they've put these lures to the test. That's the kind of trust you can't manufacture — you earn it, one catch at a time.
Join the Community
We're online-only now, which means we can reach anglers everywhere — but our roots will always be in Hawaii. Whether you're a local who's fished with us for years or a new visitor discovering us for the first time, welcome to the ohana.
Follow us on Instagram, Facebook, Tik Tok, and Youtube: @campanialures
Reach out to us via email: Campanialures@gmail.com
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